My Intern hot list

• Sad? Tesco lasagne Sandwich had once exist (RIP). A launch fail…probably because it contained the same amount of fat then 2 McDo Cheeseburgers.

• For the launch of Walkers Crisps’s marketing campaign, a little town named Sandwich suddenly became popular. Guess why? Pamela Anderson was serving sandwichs there during all week-end...

• Cool: In London, we can be drunk among girafes and lions by going to the zoo at night!(Thanks Dephine!)

• Weird: Apple Vinegar, Banana, cucumber, Jasmine Tea and Wine are few of the large variety of KIT KAT bar’s flavours you can find in Japan!!

• Mind the Gap and the smelling armpits in the tube! London was named the sweat capital of Uk after a study lead by Lynx deodorant.

• I learn that the song « Smells like teen spirit » came from a deodorant brand.

• Are we in a suspense movie? In 2001, a major shareholder of Aston Manor Bewery planned to contamine Bulmers Cider with a special yeast. The Bulmer’s employee who was paid 16,000 pounds to achive the plan reported the plot to the police.

• Cartoon story : When Gaymers decided to Switch the 5% dry Blackthorn cider into a 4.7% product, a massive revolt movment took place! Well seems that cider isn’t just about apples but perhaps, identity… (Like if we once decide to ban maple sirup in Quebec)

See: the CDL (Cider defense League)

The Facebook protest group

Favorite quote: "Blackthorn is a man's drink, without being chauvinist, but my customers say it has lost bite and is too sweet. Blackthorn drinkers will only drink Blackthorn and so they are not happy about this." –pub owner

• The Worst quote : « I've always fancied myself as a good Princess Leia xx » Lucy Pinder for Lynx (OK.) see: http://www.youtube.com/watch?v=8WwW9Jh7GE8

• A brand can change : Lucozade (Gatorade) was first used by moms for theirs little kids

• No need to say more: 2 pounds hummus wraps from Pret.

• Men hate apples but love pears, says International Pear Bureau. Read more: http://thinkboxblog.brandrepublic.com/2011/07/28/men-hate-apples-but-love-pears-says-international-pear-bureau/#ixzz1US68Fy5Q

• Marmite Lovers are crazy